Sip Saunas
Brand identity for a pre-fab sauna and sauna accessories company. They wanted something warm, fluid and vibey.
brand identity | copywriting | graphic design
Brief
Develop a brand identity for a sauna and sauna accessories brand in Prince Edward County, ON.
Solution
The logo is hand-drawn, as if each letter is laid-back and relaxing in the sauna. The typography chosen is round and friendly, with a warm and retro-feeling colour palette. The illustrations are repurposed from a psychological atlas, giving the overall brand message to savour the moment.
Result
An ownable brand identity that appeals to design conscious, wellness seeking, open-minded individuals.
